It is very important to have a vision in anything we do – be it personal goals or business goals. I take pride that my vision when it comes to designing Jewellery is to ensure – Low Cost, Light Weight and Looks Stunning. It is important to fit into the needs of the customer – and all my work revolves around what the customer wants and in how much.
In a recently publish article in the Art of Jewellery, Feb 2020 edition I have spoken about the emerging design trends in 2020 which is heavily trending towards light weight and low cost precious Jewellery.
These trends add challenges to us designers as we need to give what the customer wants, isn’t it ? All views in this article are based on my experience and interactions with my customers.